Set your favorite vacation photos into a collage photo maker, print them, and display them on the coffee table for everyone to enjoy. And if you need something for a more somber moment, make a collage with a memorial photo album template to best honor the life and accomplishments of a loved one.Microsoft provides free and premium printable photo collage templates, and all are professionally designed and ready for use. To add your own style to any photo album in PowerPoint, simply swap in your photos and change the fonts and colors in just a few clicks. Just make sure to leave room for future adventures and memories.And the more tailored and targeted those ads are, the more likely you are to respond and buy, and the more money Google can charge its customers to show you those ads. It makes most of its money by selling access to you by showing you ads. If you don’t buy its devices and services, it doesn’t make money.Google is very different. And that’s credible because Apple is a product company. Apple sets out to put user privacy first, it has become one of the company’s unique selling points. But there is a fundamentally different approach to privacy here as well—and ultimately it comes down to trust.And so, while Google and Facebook will emphasize that the stark privacy labels associated with their apps enhances their services and our user experience, it also ensures that the $100 billion-plus in ad revenues keep flowing.And so, you can form a view. And while we all like Pizza, the same data analytics can be used to influence our opinions and tailor our social media streams to ensure that we live within our own echo chambers, keeping us engaged and online for longer, selling us more stuff and shaping our points of view.Every app, every platform, every service that fuels these profiles simply exacerbates this situation. Each datapoint enables an advertiser to specific the audience it wants to reach. We also may use your IP address to determine your approximate location, so that we can serve you ads for a nearby pizza delivery service if you search for ‘pizza’.”That all seems fairly harmless, but the profiles that companies like Google and Facebook can build on each of us is much more granular than this. MORE FROM FORBES Why You Need To Update Your Samsung 5G Phone After Critical New Warning By nullAs Google explains, “if you watch videos about baking on YouTube, you may see more ads that relate to baking as you browse the web. That’s why Safari blocks trackers whereas Chrome is trialing its convoluted, flawed FLoC solution to maintain its targeted ad machine.
![]() ![]() ![]() And when apps request access to your photos, you can share just the images you want—not your entire library.”That last point in another swipe at Google, leading to the second critical consideration for any iPhone user with Google Photos on their phone. In fact, the Apple Neural Engine with the A13 and A14 Bionic chips performs over 100 billion operations per photo to recognize faces and places without ever leaving your device. But we designed Photos to process your images directly on your Mac, iPhone and iPad. That analysis fuels the targeted ads, drives influenced clicks, builds up the profile, and enables Google and others to analyze you among millions of others, categorizing you with AI, to infer what it can assume about your likely behaviors and the likely behaviors of others.Apple warns that “some services process photos in the cloud, which gives them access to your photos. MORE FROM FORBES Why You Should Avoid Google Chrome's New FLoC Tracking By nullAnalyzing all those photos, all that metadata, is of course just more raw information to feed the all-important, all-encompassing algorithms. So, you don’t need to share them with Apple or anyone else.” What that means is that the analytics is not done on iCloud’s servers, unlike competing cloud-based photo services, including Google’s. Best Photo Album App Install Google PhotosWhen you use Google photos, then many of your images will contain hidden data, embedded into the files, that discloses the time and exact location the photo was taken, the device you were using, even the camera settings. All or nothing, and you’re shifting all that data out of Apple’s privacy-first enclave to someplace else.New installation message Google Photos / iOSAlways have that data collection and analysis philosophy in mind—which brings me to the third consideration. But from a privacy perspective the message is much clearer. When you install Google Photos you will receive a message telling you that “Google Photos needs access to all your photos.” It says this is to view, share or use its optional backups. Why should an app have access to years of memories, when all you want to do is edit a few photos or videos?Well, Google doesn’t buy into this limitation when it comes to iPhone users. And so, when Facebook seems to suggest it may charge users for its apps where they block tracking on their Apple devices, you are being put in your place.And so, while Google Photos has more features than Apple’s alternatives, make sure you understand the trade-offs. If you’re not paying for the product, then you clearly are the product. Even if you tell your phone not to share your location with Facebook, even if you go into your Facebook’s settings and disable location sharing, then the company will still “collect and process” your EXIF location data.It’s remarkably simple if you “follow the money” to work out the transactional relationships you’re entering into, in return for all the “free” services you use. Facebook has admitted the same to me in the past. Best free stock ticker for macThe company is at the forefront of AI-based surveillance and works closely with flagship government agencies around the world on the appropriate and proportionate use of such technologies.As well as analysing security and surveillance stories, Zak is co-creator of Forbes’ award winning Straight Talking Cyber video series. He is frequently cited in the international media and is a regular commentator on broadcast news, with appearances on BBC, Sky, NPR, NBC, Channel 4, TF1, ITV and Fox, as well as various cybersecurity and surveillance documentaries.Zak has twenty years experience in real-world cybersecurity and surveillance, most recently as the Founder/CEO of Digital Barriers, which develops advanced surveillance technologies for frontline security and defence agencies as well as commercial organizations in the US, Europe and Asia. Now it’s over to you.Zak is a widely recognized expert on surveillance and cyber, as well as the security and privacy risks associated with big tech, social media, IoT and smartphone platforms.
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